You name the real estate course or seminar and I’ve taken. Reality was just more challenging for me than the “millions” they promised I would make overnight. Success is something I have achieved though with a lot of determination. A good starting guide like this could have saved me years of learning the hard way.
I’d like to share with you the 10 most important hard earned lessons or what you might label as Click here that I’ve learned along the way through real life.
Lesson #1 – Buy equity/Low payment
It’s just not very common to get significantly more than market value when reselling a property. The only way to make money in real estate is to purchase properties for cheaper than market value. You can either purchase for a cheap purchase price, a cheap monthly payment or a combination of both. You then sell your payment or equity for a higher price. There’s always a way to invest if you are investing in real estate with a day job.
Lesson #2 – Attract a motivated seller
You can only accomplish buying equity and/or a low payment by dealing with the right motivated sellers. You need a seller who doesn’t think it’s a good idea to sell his property but one who absolutely needs to. Whenever a seller finishes telling you about their property, ask them why they are selling it to determine their level of motivation.
Lesson #3 – A scenario that you can fix
If you can’t resolve the situation the seller is in, then their level of motivation doesn’t mean anything. If the house is in tatters, you may not be able to fix it. If the seller is facing a pending foreclosure, you can typically remedy that situation.
Lesson #4 – Fixing a home is for suckers, fix the paperwork
Who makes more money from a spin, the lender or the home owner? The truth is that the bank owns the property and the landlord owns all the liability. You need profitable contracts that work to your benefit.
Lesson #5 – Don’t manage tenants
Managing tenants is a sure-fire way to not get wealthy. Show me a landlord and I’ll show you someone working very hard for measly returns. A creative contract will pay as much as being a landlord without all the time commitment.
Lesson #6 –Have two or more exit strategies
Buying my first property was more full of excitement than good investing techniques as I didn’t really have an end in mind. Every good real estate investor knows how they’re going to move a property before they buy.
Lesson #7 – Location doesn’t matter
If you pay full market value and you’re renting for the long term, location is the most important consideration. If you’re acquiring equity when you buy, the location is largely not a factor. Since you’re in each property to make money, with the right purchase price, even the “ghetto” can make sense. A heavily discounted slum property is better than a full price ideal location. Don’t get sold on a great market, get sold on a great deal.
Lesson #8 – Get money making advice
I took everyone’s investment advice when I was a newbie. A revelation came to me though. Stock brokers would already be wealthy if they actually knew how to invest. If the people giving me advice knew how to make money real estate investing, they’d be using it. Investment clubs are loaded with real life investors with real how to answers for free.
Lesson #9 – Analyze the local market first
Over 90% of “investors” buy their rental properties because it’s a nice place in a nice area somewhere near where they can drive to. A close drive by is not a consideration for buying stocks. You buy a company’s stock to make money. Treat real estate like the business that it is. Perform the correct cash flow and resale options analysis on every deal.
Lesson #10 – Market your deals or don’t do any
Marketing is 90% of every business. Consistent profits only come from a steady marketing campaign. Bring deals to you through the attraction of marketing. Marketing is the key to every business and every successful business knows that.
Use this guide to avoid the bad lessons that can hinder you.
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